Blog Posts
Category: Endorsement
“NIL” is short for “Name, Image, Likeness,” but for college athletes it may now mean “no income limits.” All three branches of government...
On November 2, 2018, the New York Attorney General came crashing down on a number of moving services that paid for at least 60 fake positive online...
Meet Lil' Miquela. She has 1.2 million Instagram followers: She's modeled such famous brands as Diesel, Versace, Fendi and Chanel. In March, she...
"Beer: The cause and solution to all of life's problems." Mr. Homer J. Simpson would love the recent case of a Massachusetts craft beer company...
The FTC put out its consumer protection year in review providing a comprehensive list of significant consumer protection developments in 2017. Let us...
"It is a dimension as vast as space and as timeless as infinity. It is the middle ground between light and shadow, between science and superstition,...
It's story time here at youwmightbeawinner. Young Aaron from Portland, Maine writes, "Mr. Blogger, what do you have to say about the tale of the...
You may or may not have heard of some recent developments in the promotion world. If you haven't, great, let me be the first to tell you. If you...
Our teachers have told us that there's no such thing as a bad question. In that light, I've come up with 11 common (simple) questions about...
Kayla Kraft (no known relation to the cheese people) found herself on a Natural Light coaster with a fake handlebar mustache drinking a beer under...
To use or not to use a popular marketing tool? That is the question. Shakespeare, himself, opted for a popular marketing tool when he cast the famous...
On December 14, 2016, the Consumer Review Fairness Act of 2016 was passed to try to put an end to companies taking down nasty reviews about their...
When shopping online, we all want to know what lawnmower/backscratcher/egg timer is the best. Once we've found an array of options, many of us go...
On Tuesday (September 20, 2016), the FTC and Nutraclick entered into a consent order concerning Nutraclick's online offer for "free" samples of...
Yesterday, the Ninth Circuit Court of Appeal dismissed a lawsuit against Yelp! by a disgruntled business that received a one-star rating from a...
Unless you've Rip Van Winkled for the past month, lost your television/iPhone/iPad, or simply given up on international competitive athletics to...
Recently and without fanfare, Pinterest revised its Promotion Guidelines in a few significant ways. The old Guidelines said you cannot "run a...
This week the FTC settled charges against Lord & Taylor from alleged deceptive native advertising during its March 2015 Design Lab social media...
We all know Peyton Manning – he's a professional pitcher: for Papa Johns, DirecTV, Buick, and Gatorade, among others. He's also a professional...
Yesterday, the FTC settled a deceptive advertising lawsuit against the creators and marketers of the Lumosity "brain training" program. For those of...
1. Practically every type of promotional activity is regulated in some way: Sweepstakes and contests User generated content on websites...
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